Hi everybody,

I'm planning to conduct a PhD within the field of Marketing Management. Hence, can somebody help me with this issue and provide me with several interesting research topics/suggestions (outline) which are firmly embedded in the intercourse between marketing and management.

Thank you in advance

Regards:-)

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Hello,

Maybe you can look into the following areas:

1) The role of regional trading blocks in strengthening a firm's competitiveness
2) How globalization may influence the standardization of international marketing strategies
3) The role of the Internet in assisting global firms in the development of a global distribution and market entry strategy
4) You can also consider topics on Destination marketing

All the best!!!!

Thank you for these interesting ideas. :)

I also want to study for a PHD program in the field of national branding. What are some of the best possible topics. Thank you.